Founded in 2002, Primordial is a 12-person private company located in Saint Paul, Minnesota. Primordial’s state-of-the-art 3,000 square foot office houses our sales, marketing, and software development teams. Primordial’s flagship product, Ground Guidance®, is patented, fielded software that plans fast and concealed routes for mounted and dismounted soldiers. Primordial developed Ground Guidance under more than $9 million in contracts from the Army Geospatial Center (AGC), Communications-Electronics Research Development and Engineering Center (CERDEC), Defense Advanced Research Projects Agency (DARPA), Natick Soldier Research Development and Engineering Center (NSRDEC), and Product Manager Movement Tracking System (PM MTS). Ground Guidance enables small unit leaders to perform rapid terrain analysis, load planning, and route selection. Ground Guidance also enables soldiers to perform line of sight (LOS) analysis, predict future movements based on past sightings, and route around threats such as likely sniper nests or historic improvised explosive device (IED) locations. Primordial has integrated Ground Guidance into several battle command platforms including Falcon View, Google Earth, Land Warrior, and MTS. In 2011, Primordial fielded Ground Guidance to Land Warrior-equipped Army and Special Forces units. In the consumer market, Ground Guidance is a leader in pedestrian routing with partners including Magellan, GPS Tuner, and View Ranger.
Primordial's is headquartered in the Bandana Square building in Saint Paul, Minnesota. Northern Pacific Railway Company originally erected the complex as a train depot in 1885. The facility is on the National Register of Historic Places.